July 25, 2012
Increase in Traffic
Using a Pinterest account for your jewelry business is a great way to boost your traffic. Here is how it works: Create a Pinterest account and link it to your website. Each item that you decide to pin to the theme board will have a link that directs back to your website. When someone sees an image on your theme board and likes it, they can then put it onto their own Pinterest boards and share it with family and friends.
Pinterest is one of the easiest social networking sites to use. It doesn’t take long at all to create an account and to start sharing pins. Many jewelry businesses use an image to represent each item they are selling on their ecommerce stores. When people like the product, they can share the picture with others, thus boosting traffic and sales. Just pin your items to your theme board, it’s that easy.
Pinterest is highly cost-effective for personal use and and for businesses, as it’s absolutely free to use. This form of social networking is similar to the old ‘word of mouth’ way of advertising, but has the benefit of having gone viral. If you’re looking for a totally free way to share with people from around the world, Pinterest is certainly the way to do it.
Easy to Get Started
To use Pinterest, there is no special equipment or software to buy. All you need to use this social networking platform is a computer and a connection to the Internet. As one of the fastest growing media sites today with a large following, it’s never been easier to get extra traffic to your site to sell your products. This makes it a must-have platform to use as it can bring about a great revenue stream.
Prompts Targeted Traffic
Not only does Pinterest provide traffic to your jewelry website, but that traffic will also be targeted. Most people will pin items on their boards that they like or would like to have someday. This could include your handmade jewelry designs. Since each of your images is linked directly to your jewelry website, visitors can make their way from your photographs on Pinterest to your website with just a click of the mouse.
With more than 2.2 million users a day on Pinterest, it is easily one of the best media sites on the web to use. If you don’t have a Pinterest account, you are certainly missing out. There are many benefits to using this platform, from targeted traffic to its cost-effective strategy. Anyone can use Pinterest too – from photographers to artsy moms.
April 17, 2012
Jeweler John S. Brana, has announced a search for fashion bloggers to review his most popular handmade jewelry collections. Primarily sold in an online e-commerce environment, John S. Brana is an ideal fit for a blogging campaign. The concept is one that has clear advantages for both parties: bloggers get free jewelry and material to create interesting copy for their readers while the jewelry brand gains exposure to a niche audience interested in the types of products that they sell.
Brana is no stranger to reaching out to the active fashion blogging community. “For over seven years, we have been working with fashion bloggers periodically and are now looking to partner with more” says the popular jeweler. He is one of a rare breed: a savvy business man as well as talented artist and is tapping into a growing trend where businesses and bloggers pair for a mutually beneficial opportunity. This type of marketing has grown out of the dynamic shift from print to online media, where independent bloggers, not faceless media companies hold the keys to consumer exposure.
Fashion bloggers accepted to the program will also earn affiliate revenue with a particularly long tracking period of 1yr, allowing for a longer term relationship than many other blog campaigns. Bloggers who feel their readership would be a good fit should visit http://www.prweb.com/releases/handmade-jewelry/johnsbrana/prweb9404928.htm for more details.
March 15, 2012