Privacy Policy for John S. Brana Handmade Jewelry

At John S. Brana – Handmade Jewelry, your privacy is important to us. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.johnsbrana.com (the “Site”).

1. Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some cookies that are installed on your device. As you browse the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site.

We collect this information using the following technologies:

  • “Cookies”
  • “Log files”
  • “Web beacons,” “tags,” and “pixels”

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect your name, billing address, shipping address, payment information, email address, and phone number.

2. How We Use Your Personal Information

We use the information we collect to:

  • Fulfill any orders placed through the Site
  • Communicate with you
  • Screen for potential risk or fraud
  • Improve and optimize our Site
  • Provide you with information or advertising relating to our products or services, in accordance with your preferences

3. Sharing Your Personal Information

We share your personal information with third parties to help us use your data, as described above. For example:

  • We use Shopify to power our online store.
  • We use Google Analytics to understand how customers use the Site.
  • We may use your information to comply with applicable laws and regulations or to respond to lawful requests.

4. Google Services

Google Search Console

We use Google Search Console to monitor, maintain, and troubleshoot the Site’s presence in Google Search results. This tool does not collect personally identifiable information but provides us with general data on how users discover and interact with the Site via Google.

Google AdSense

The Site may display ads served by Google AdSense. Google may use cookies and/or web beacons to collect non-personally identifiable information in the ad-serving process to provide you with ads tailored to your interests. You can learn more about how Google uses data in its ad products here:
https://policies.google.com/technologies/ads

Google Ads (AdWords)

We use Google Ads to promote our products and services online. Google uses cookies to help us track performance metrics and optimize ad delivery. We may use tools such as remarketing, Google Display Network Impression Reporting, and demographic reporting.

You can opt out of Google’s ad personalization through Google’s Ad Settings or via the Network Advertising Initiative:
https://www.networkadvertising.org/choices

5. Microsoft Clarity

Microsoft Clarity (Microsoft Corporation): Captures session replays, heatmaps, and behavioral analytics to understand how visitors interact with our website. Applies automatic masking to password and payment fields. Stores visitor identifiers in the CLID and MUID cookies. Category: Analytics and performance.

We use Microsoft Clarity, a behavioral analytics and session replay tool provided by Microsoft Corporation (and, for EU visitors, Microsoft Ireland Operations Limited). Clarity records mouse movements, clicks, scroll behavior, and navigation paths during your visits to help us understand how users experience our website. These recordings are used to identify usability issues, analyze engagement patterns, and improve the website experience. Clarity automatically applies masking to password fields and certain sensitive input types, and we have configured additional masking rules for fields containing personal information. Clarity stores a unique visitor identifier in the CLID and MUID cookies. Where consent is required by applicable law, Clarity will only activate after you have provided consent through our consent management platform.

For more information about Microsoft Clarity and how it processes data, visit:
https://clarity.microsoft.com

6. Your Rights

If you are a European or California resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted.

To exercise your rights, please contact us at:
📧 jbrana@johnsbrana.com

7. Data Retention

We will maintain your order information for our records unless and until you ask us to delete this information.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

Last updated: July 24, 2025